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Oufolai Ceramics calls for good products
July 2
Much anticipated
OFLAI Ceramics JD Flagship Store
He's here!
Why do it online? An important manifestation of brand value building
The gradual increase in consumers' recognition of online channels was once again confirmed at the just past 618 Global Shopping Festival, with transaction volume hitting a new high. The restrictions on offline shopping and experience during the epidemic have also highlighted the necessity of digital marketing as a brand's future strategy.
Faced with the opportunities and challenges of the new era, Ofulai Ceramics strives to build a high-quality online shopping platform, publicize and promote the brand in multiple dimensions, achieve "online-offline" two-way traffic, and empower terminal store dealers through multiple channels , provide consumers with a better service experience and enhance brand premium.
Why JD? Product value recognition under consumption upgrade
Consumers are becoming less and less willing to compromise when it comes to spending money. Discounts and low prices are no longer the biggest driving force for consumption, and shoddy products will eventually be eliminated by the times. The elite pursue high-quality life, but they are not obsessed with luxury, but are more willing to pay for excellent product quality and comfortable experience.
"Quality life comes to JD.com". JD.com, which is mainly self-operated, puts products first and attracts target groups through high-quality products, which is consistent with the brand concept and consumer group of Oufolai Ceramics of "loving life and choosing good products". The positioning is consistent.
Why go to JD? High-quality products and top-notch services demonstrate brand strength
Ofulai Ceramics was established in 2010. After ten years of brand accumulation, it has won the recognition and love of consumers across the country with its high-quality products and services. Implementing the product strategy of "all categories, all specifications, all styles, all self-made", from the high-looking original design, the selection of raw materials, to the "eight differences" in the production process, we build a solid foundation with strict product quality. Improve the health of thousands of households.
There are 800+ distribution stores nationwide and more than 10,000 professional service personnel, who can quickly respond to the different needs of each consumer. This strong cooperation with the JD.com platform will inject new vitality into offline through new online traffic, deeply integrate online services and offline experience, and provide consumers with professional, high-quality, efficient and cost-effective ceramic tile purchasing solutions. , bringing the ultimate enjoyable consumption experience.
Relying on the word-of-mouth and traffic of the JD.com platform, OFLAI Ceramics will focus on digital operations, transform a single offline sales model into online and offline integration, develop a value growth model of symbiosis and co-prosperity for manufacturers, and work with store dealers to Provide consumers with a better shopping experience.
(This article is provided by the enterprise)
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