On January 3, 2020, "Go further, not stop" - Bode Brand's 2020 Dealer Annual Meeting was grandly held at the Poly InterContinental Hotel in Foshan. Miao Bin, President of China Building and Sanitary Ceramics Association, Xu Xiwu, Vice President, Wu Hao, Executive Director of Design Committee of China Building Decoration Association, Chen Tiancheng, Managing Director of Tianfeng Securities Co., Ltd., Li Bianming, Special Advisor of Bode Enterprise, Guangdong Bode Precision Industry Building Materials Co., Ltd. Chairman Ye Rongheng, Deputy General Manager Ye Jingkeng, Deputy General Manager Ye Jingtong, Domestic Marketing Center General Manager Qin Haisheng and other leaders as well as more than 600 dealer representatives from across the country attended this annual event.
▲ "No Stopping Further" 2020 Bode Brand Dealer Annual Meeting Onsite
Strategy driven, leading the future
Over the past 18 years, Bode has not forgotten its original aspirations, adhered to its pioneering spirit, and committed to building an internationally renowned national brand, enabling the company to achieve steady and rapid development. In 2019, Beilijing Corundum was born. It was integrated and fired at a high temperature of 1388 degrees Celsius, integrating more than a hundred kinds of high-tech materials and rare earths to create a new generation of new building decoration materials, which once again consolidated the position of Bode Enterprises in the domestic and foreign building decoration markets. High-end positioning.
At the beginning of the meeting, Ye Rongheng analyzed the domestic and international trends in 2019 in his speech. At the same time, he focused on promoting the strategic deployment of Bode Enterprises in 2020. With a forward-looking strategic vision, he pointed out the future direction of Bode Enterprises. direction.
▲Ye Rongheng, Chairman of Guangdong Bode Precision Building Materials Co., Ltd., delivered a speech
▲Miao Bin, President of China Building and Sanitary Ceramics Association, delivered a speech
Miao Bin made an in-depth analysis of the future market environment of the ceramic industry from the aspects of policy support, industry trends, and industry data. At the same time, he expressed deep expectations and confidence in Bode Enterprise's steady and far-reaching success in the new journey.
▲ Yang Wenben, deputy general manager of Beili Marketing Center, talks about crystal corundum Share brand strategy, product planning and marketing
▲Qin Haisheng, general manager of the Domestic Marketing Center of Bode Company, shared the theme
Qin Haisheng, general manager of the Domestic Marketing Center of Bode Company, comprehensively analyzed and summarized the performance of the Bode brand in 2019 and shared the theme of the domestic market and channel layout of the Bode brand in 2020.
▲Managing Director of Tianfeng Securities Co., Ltd., Chief Real Estate Analyst Teacher Chen Tiancheng shared the theme of domestic economic trends in 2020
In the afternoon, the dealer took a special car to the showroom of Bode headquarters. Visit the new exhibition hall of crystal corundum and single-piece forged stone, and experience ecological slate and ecological stone slabs at the same time.There are more than a hundred new Bode products including marble, finely crafted rough stones, and plain period porcelain tiles. From image products to popular products, Bode has carried out a large number of color updates that keep pace with the times in 2019. Dealers took out their mobile phones one after another and "clicked" to write down the new products they were about to sample and stock. The atmosphere was very exciting. warm.
▲Bode Global Marketing Center
▲Distributors tasting new products< /p>
▲Beili·Crystal Corundum was well received by dealers
▲Beili·Crystal Corundum was well received by dealers
▲Beili·Crystal Corundum was well received by dealers
In the afternoon, three unique sharing sessions were held in the exhibition hall of Bode headquarters. Li Liangfeng, Director of Marketing Planning Department of Bode Company, Chen Jiewen, Vice Dean of Business School, Lin Lucheng, Design Director, and Xu Cheng, Director of Dongke Software Implementation Department, brought practical terminal experience sharing.In order to better cope with the increasingly fierce market competition, the Bode terminal market in 2020 will be further strengthened, from product display design, channel promotion, terminal empowerment, information management system popularization, terminal sales culture creation, wisdom Store introduction, etc., to create a Bode terminal sales fortress with both offensive and defensive capabilities.
▲Li Liangfeng, Director of Marketing Planning Department of Bode Company< /span>
▲Chen Jiewen, Vice Dean of Broad Business School< /span>
▲Lin Lucheng, Design Director of Bode Company
▲Xu Cheng, Director of Dongke Software Implementation Department< /span>
Recognize excellence and crown with glory
Behind the 18 years of glory of Bode Group, there is a brand that is moving forward, and a group of people who are constantly moving forward.
In 2019, facing the fierce market, Bode brandWe forged ahead with determination, overcame difficulties, and achieved gratifying results. In addition to the protection of the company headquarters, all of this would not be possible without the hard work of dealers across the country. In order to thank the dealers who have made outstanding contributions to the Bode brand in this extraordinary year, the Gold Medal Dealer, Excellent Dealer, Loyal Friend, Brand Building, Outstanding Dealer were awarded at the 4th Bode Seiko Award Ceremony Professional managers, sales progress, sales star, design star and other honors commend them for their spirit of defying difficulties and creating great results over the past year.
▲Bode Group leaders toasted (from left to right): Qi Xiaoping, deputy general manager of Bode Domestic Marketing Center; Ye Jingtong, deputy general manager of Bode Company, Ye Jingkeng, deputy general manager of Bode Company, Qin Haisheng, general manager of Bode Domestic Marketing Center, Li Qingquan, deputy general manager of Bode Domestic Marketing Center, and Yang Wenben, deputy general manager of Beili Marketing Center
▲Wonderful dinner show performance
Manufacturers gather together to win the future< /span>
The road is long and difficult, but the road is approaching. In recent years, Bode enterprises and manufacturers have worked together on the road of developmentCreate a win-win situation and achieve fruitful results. Whether it is leading the industry in product innovation, multi-dimensional and multi-form brand promotion, or innovation in multi-channel development and terminal display, these are all new attempts that are beneficial to the common development of manufacturers. Because we are in the same boat through thick and thin, progress hand in hand, and work together to support each other, Bode will go more steadily and further. In the future, Bode manufacturers will continue to work together to push forward every aspect of their work including products, display, promotion, communication, service, management, etc.
On the road to development, struggle never stops.
Go further, don’t stop.
(This article is provided by the enterprise)
