Ignite new potential energy - 2021 Itetao Ceramics Strategic Summit. It was held grandly in Guangdong, China on December 30. Ye Jinli, assistant to the chairman of Hongyu Group, Liang Huicai, deputy general manager of sales of Hongyu Ceramics Holdings, Liu Qinghua, assistant to the general manager, and Lou Yana from the marketing management department of Hongyu Ceramics Holdings , Chen Yongcheng, executive deputy general manager of the brand business unit, Lai Chengdong, deputy general manager of sales of Itetao Ceramics, Chen Tianpei, deputy general manager of the creative product exhibition center of the brand business unit, and dealers from all over the country gathered together to participate in the grand event and discuss development plans. Witness the launch of new products together.
2020 is a year full of challenges and opportunities. We work together and work tirelessly day and night. In 2021, we will also make great efforts to achieve self-transformation and ignite new potential.
1 "4 Forces" Strategy Comprehensive Empowerment
Liang Huicai, deputy general manager of sales of Hongyu Ceramics Holdings
At this event, Liang Huicai, deputy general manager of sales of Hongyu Ceramics Holdings, was specially invited to attend and deliver an important speech. He said that the group will focus on the "four strengths" of "product competitiveness, store sales, channel innovation, and team execution." The new strategy fully empowers Itetao. At the same time, I also hope that the entire Italo family will continue to work side by side, work together to face the new future, and continue to strengthen and expand the core competitiveness and influence of Italo in the market.
2 Gather momentum and move forward to win the future
Chen Yongcheng, executive deputy general manager of the brand division
Chen Yongcheng, executive deputy general manager of the brand business department, said in his speech: In 2021, Itetao will "center on the market and quickly integrate superior resources", from product strategic planning, terminal store standardization construction, marketing promotion, and channel diversification. Chemicals, etc. provide comprehensive support and guarantee for dealers, realize brand empowerment and value fission, and strive to continuously push Itetao forward!
3 Win-win situation for manufacturers to ignite new potential
Lai Chengdong, deputy general manager of sales of Itetao Ceramics
Focus on the market and upgrade product planning. At the conference, Lai Chengdong, deputy general manager of sales of Itetao Ceramics, shared the theme of "Win-Win for Manufacturers and Renewal of New Potential Energy" to the guests at the conference. Mr. Lai focused on the current market and future market development trends, gained insight into consumer demand, and comprehensively explained the direction and strategic deployment of Itetao brand development in 2021.
Mr. Lai said: In 2021, Itetao's work will "focus on seven major sectors", namely: creating a strong product lineup and cooperating with dealers to seize the market; improving the brand's consumer awareness in terminals; cooperating with dealers in store construction , quickly improve the national terminal image; cooperate with dealers to expand multi-channel operations such as engineering and assembly; cooperate with dealers to provide support for products, channels, engineering, assembly, team building and other work; continue to improve the market protection system; build a team With a sales team that can help dealers and manufacturers working together to create a win-win situation, Itetao will surely ignite new vitality in the land of China.
4 Brand new products bloom gorgeously
New product unveiling
Itetao adheres to the foundation of science and technology, focuses on product research and development, and strives to build core competitiveness. Witnessed by dealers across the country, representatives of the group, business divisions and Itetao leaders unveiled the new product launch. The four series of new products, I-TOUCH Super Sensory Stone, IDOL Star Stone, ITTO Slate, and ITTO Medium Plate, have been continuously upgraded in terms of color, quality, texture, and function through iterations of design and technology to create quality homes for consumers. Strengthen core competitiveness for dealers.
5 exciting annual events
Manufacturers gathered together to enjoy the wonderful and colorful ceremony. There were bursts of applause and cheers at the scene, and the annual brand ceremony of Itetao was in full bloom.
Toast session
Ignite new potential energy. In 2021, Ite Ceramics manufacturers will continue to work together, with the confidence to win and the determination to seize the day, stand up and fight, and create greater glory!
